who we are
Zafrany exists to bridge the gap between seniors, their families, and care providers. Traditional systems create a void of empathy and support, leaving so many feeling overwhelmed and isolated. Our focus is on listening deeply, advocating fiercely and honoring each person’s story.
Whether it’s navigating complex healthcare decisions or facilitating legacy conversations, we ensure that dignity and compassion remain at the center.
Who we serve
Individuals and Couples
Who recognize the need for additional administrative support for their care
Are navigating a chronic illness, new diagnosis or hospitalization
Desire home safety evaluations and recommendations
Who want to pass on more than material goods to their descendants
Family members
Overwhelmed by responsibilities of managing care
Who live outside the area and need local support for their loved one
Seeking assistance researching senior living placement options
Managing complex family situations, conflicts or disagreements over care plan
Gabby Ruimy, RN
Meet the Founder
Gabby is a registered nurse with 20 years of experience in healthcare. Her clinical background includes working at major cancer centers on the East Coast, managing operations as the charge nurse for an outpatient infusion department in Oregon, and hospice care both in homes and in long term care facilities.
She spent a decade in healthcare informatics, working as an analyst supporting over 50 hospitals along the west coast. Collaborating with diverse stakeholders, from clinicians to administrators, across so many settings and facilities offered rare insight behind the scenes of healthcare delivery.
Her blend of bedside experience and technical expertise has given her a unique point of view and insight into many angles of the healthcare system, and a passion for putting her experience to use.
Clients value Gabby’s calm presence, tenacity and ability to work inside of difficult systems.